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Articles about Marketing Automation

Information is Power – jump into the world of Marketing Automation
Marketing

Information is Power – jump into the world of Marketing Automation

"Marketing Automation"! You probably already have come across this banner, and you might even have already...

/ May 14, 2015
Sailthru
Marketing

Sailthru 2015 Predictions

Industry Analysts Will Continue to Converge the Categorizations of CRM, Marketing Automation and Big Data Technologies....

Neil Capel / Feb 18, 2015
Act-On
Marketing

The Benefits of Marketing Automation for Sales: Use Email to Shorten the Sales Cycle

Marketing automation is a powerful way to build stronger relationships with customers – and to do it faster and more...

Lisa Cannon / Jan 14, 2015
Partner Sailthru
Marketing

Fighting the Force that is One-Size-Fits-All Marketing

The Call to Action for Creating a 1:1 Marketing Culture

No customer wants to be treated like “just another number.”...

Neil Capel / Dec 01, 2014
DRI Marketing Automation
News

Marketing Automation: The next step in Digital Marketing

There has been a lot going on in the world of Marketing Automation, recently. People tend, however, to confuse Marketing...

/ Oct 27, 2014